The owner of “Cocomilon” Kevin Maer regrets the strength of YouTube

Kevin Mayer, Co-CEO OF Candle Media, the company it owns Cocomile The product led to Moonbug Entertainment, as it regretted the changing nature of YouTube.

Speaking at the royal Cambridge TV conference, former Disney CEO said YouTube could cut the views of the Kids Moonbug Studio by billions with small adjustments to the content promotion engine.

Mayer praised the “amazing economy” created by YouTube in sharing advertising revenues, but raised concerns about his hegemony as the largest TV platform in the United States

“YouTube has become more difficult. It is difficult to deal with sometimes. They have good intentions, but they modify their algorithm, and instead of 12 billion views, we get 9 billion views in that month,” Mayer explained. “The global strength and nature of these platforms are not truly denied, and this is the place where the audience is going.”

Moonbug has more than 200 million subscribers through his YouTube channels, and Mayer said that the company has to create its “liquefy mechanisms” to soften the “rugged” advertising revenues.

Tom Staggs and Mayer’s Candle Media acquired Moonbug in a deal of up to $ 3 billion in November 2021.

In July, the deadline was analyzed Cocomile The importance of Netflix, which reveals the series, generates huge currents 637m, approximately 2 % of all TV series on Netflix since 2023, making them comfortably the largest offer for children in the current.

Although this includes the original Netflix, Cocomillon LaneAnd the evaluations of the licensed episodes over the past two years has declined, the sign will lose these opinions when Cocomile It turns into Disney+ in 2027.