The right way to meet top talent, according to the former Coach CEO

In his new book, Bag Man: The Story Behind the Boss’s Unlikely Rise, (Harvard Business Review Press, 2025), former CEO Leo Frankfurt shares the stories and strategies behind the company’s growth from a $6 million business to a $5 billion global brand. Below is an edited excerpt about his interviewing style, which he has used throughout his 35-year career at Coach and continues to use as President of Benvolio Group.