Wealthy white women are shifting left, as study finds new voting patterns emerge

First on Fox: A Trump-allied political consulting firm set out to investigate the ideological swing of affluent, college-educated white women who were once considered moderate but have since moved farther to the left, revealing what researchers have described as a new voting bloc of left-wing women: “grandmothers of resistance.”

“We’re very knowledgeable about everything,” one woman said in a Northern Virginia focus group video reviewed by Fox News Digital, referring to herself and the other women who joined the session while criticizing President Donald Trump’s “big, beautiful bill.” “when [Trump voters] “I’m starting to get emotional personally, and then I hope something will change.”

“It would be a disaster,” another woman commented, and another middle-aged woman added: “Still, they will find a way to blame the Democrats.”

Fox News Digital exclusively obtained a report conducted by National Public Affairs (NPA), the polling arm of American Made Media allied with the Trump campaign, in September, as well as the full two-hour focus group session in Northern Virginia that laid out the beliefs of 10 white, liberal, middle-aged, college-educated women, Upper middle class in the suburbs.

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The women who participated in the focus group were not informed that it had been conducted by a polling firm allied with Trump, and were only told that they had been brought in to discuss political topics for a focus group commissioned by another research firm. The researcher leading the focus group told the women at the beginning of the meeting that she had “no interest” in their comments “one way or the other,” and that the women “can say whatever comes to mind.”

“Almost anything is fair game,” the women’s focus group leader said.

Fox News Digital did not release footage from the video or the names of the women, but it reviewed extensive footage from the session for the purposes of this article.

Justifying Virginia’s ‘ugly’ racist label using the N-word analogy

The focus group, conducted to examine how affluent, middle-aged and older white women have increasingly shifted to the political left in recent years, was sparked by a racist banner displayed outside a Northern Virginia school board meeting in August that targeted Republican gubernatorial candidate Winsome Earl Sears.

“In the year since President Trump’s historic victory, commentators have become obsessed with what they call the radicalization of young white men. But the shift is more subtle, just as it has swept another group previously known for moderation and civility: older, affluent white women. This change came into sharp focus last August in Arlington, Virginia,” the NPA report explains.

Virginia’s gubernatorial cycle is hot, with the election just over two weeks away, pitting former CIA agent and former Democratic Rep. Abigail Spanberger against Republican Earl Sears. In August, a white woman was seen carrying a sign reminiscent of the Jim Crow era targeting Earl Sears, who is Black, when the candidate attended a school board meeting.

The sign read: “Hey Winsome, if trans people can’t share your bathroom, black people can’t share my water fountain,” angering conservatives and others who called it racist.

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Women in the focus group overwhelmingly described the sign as written in bad taste, calling its words “ugly,” but also justified it by saying that Republicans “have already gone too far in their trans ban.” Another woman used the N-word while comparing the reference to that of the Jim Crow era of segregation in the late 1800s to mid-1900s in the American South.

“What is the best analogy for a transgender person being unable to use a certain bathroom in our recent modern history?” one participant asked the group.

Another woman chimed in: “You had hotels that said, ‘No Jews, no dogs in these hotels.’ Is that… I don’t know if that’s the same thing.”

The first woman said in response: “I don’t think I would feel uncomfortable, and I certainly wouldn’t be carrying this sign.” “But I think this person was just trying to find an appropriate analogy.”

History of the last vote for white women

The NPA report explained that polling data since the 2012 election, which pitted Democratic former President Barack Obama against Republican Mitt Romney, showed that “voting patterns among white voters and women have not changed much in a decade.”

The report says that the shift to the left is not due to gender or race, but rather to income and education.

“In 2012, college graduates leaned Republican, 51-47, while graduate students favored Democrats 55-42. By 2024, that pattern had reversed and widened: Harris won college graduates 53-45 and graduate students 59-38. Non-college voters went the other way. High school graduates and those with some college, “Once split evenly, they gave Trump a 56-43 lead.” The report found that.

“Income followed suit,” she continued. “Voters earning less than $50,000, when the Obama bloc was once 60-38, went to a 50-48 Trump lead. Those earning more than $100,000 went from a 54-44 Romney majority to a 51-47 Harris win.”

The report objected to the media asking and delving into explanations about “what broke” young white men to move to the right and help re-elect Trump in 2024, but said the question should instead be: “what drove wealthy white women to extremism, and whether they realized it.”

The “luxury” of studying the news

The women in the focus group overwhelmingly presented themselves as arbitrators of knowledge, and stated that they had the “luxury” of reading news articles from various outlets, while other voters were more concerned with the cost of living and putting food on the table.

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One woman in the group recounted that her cousin who lives in the Heartland State has been a lifelong Democrat and announced before the 2024 election that he was leaning toward voting for Trump, which the woman said made her nearly fall “out of my chair.”

Her cousin, a farmer, informed her that the Biden administration was not helping American farmers.

“He doesn’t know. He doesn’t notice that China doesn’t buy wheat or soybeans,” the voter said. “He’s just interested in his daily life and making enough money to support his family. So I don’t think they care about that.”

“I think a lot of times people are so focused on how this will affect them that day, they don’t read the Washington Post or the New York Times or other things that we all have access to and, you know, have the luxury of doing,” she added.

Friend extradition stormed the US Capitol on January 6

Another woman told the group that she turned in her old friend after discovering she had breached the US Capitol on January 6. The FBI launched a tip line shortly after January 6, 2021, where people can report those who “incite violence in Washington, D.C.”

The woman in the focus group recounted the conversation with her friend on January 6: “She said, ‘We were just walking around. I know she slipped. I know she didn’t mean to tell me she was at the Capitol.’

“And I said, ‘This wasn’t an open house. You weren’t, and you weren’t buying the Capitol,'” she continued, as other women in the group commented, “Awesome” and “good for you.”

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The woman said she has not spoken to her ex-girlfriend since then, and provided information to authorities that she was at the Capitol on the day of the protests.

“Then I had this whole internal turmoil of, ‘Do I go on this site and say I think she’s going to do this?’ I hesitated about it for probably two weeks and asked some people. Finally, I went ahead and said, ‘She was there, and I don’t know what role she was playing, what role she played,'” she said. “She was in that building by her own admission.”

A more cohesive future

The report concluded, “As the session ended, they expressed a slight hope that the country might find a way back to calm and common purpose. It is uncertain whether that hope can survive a culture built on anger. But their conversation left a clear lesson. Beneath the polls and party lines, the real contest for the nation’s future is over how Americans think, talk, and live with each other.”

The women in the group called on the Democratic Party to find cohesion and spread their message to party leaders across the country in order to win the upcoming elections.

“The Democrats need to stop primary voting for the lesser Republican candidate,” one woman said. “So what happens is… Democrats vote between Republican candidates in the primaries, and they vote for the idiot, crazy, right-wing guy so they don’t have to compete against this actual smart guy. And that’s where we get this stuff.”

Another woman said the Democratic National Committee should fight everything Trump says, including when the president blamed liberal extremist violence for the assassination of Charlie Kirk in September.

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“I think it’s coming from the Democratic National Committee,” one woman said. “I think they need to get organized. I think they need a cohesive message. I think they need to be vocal every time Trump says something, even about Charlie Kirk. Yes. No one should be killed for what they believe in. One hundred percent. But they turn him into a martyr.”