Granny print is the next granny-inspired fashion trend to emerge in 2025
Let it be known: the novelty edition will prevail in the coming months.
In the world of fashion, there are few things that make us happier than reliving a moment of nostalgia. That’s why new – or not-so-new – styles that your mother and grandmother have seen before are constantly emerging. Although symbols have been reinvented, their essence almost always remains the same. Such is the case with one trend that’s spreading among fashion insiders: the novelty print, or novelty-inspired print.
What do we mean by this? That typical floral jacquard print you’d find in grandma’s living room in the 1970s. Yes, this is correct. This fabric, which you might see on sofa textiles and cushions – or even wallpaper – is what you’ll be wearing in the coming months.
We say this with certainty: Just look at Suki Waterhouse’s latest look at the film’s New York premiere My love dies. The singer made a rare appearance with her partner Robert Pattinson, who stars in the upcoming film directed by Lynne Ramsay alongside Jennifer Lawrence, who wore an elegant Dior dress designed by Jonathan Anderson.
For the occasion, Waterhouse chose a dress designed by Zoe Gustavia Anna Whalen Spring 2026 ready-to-wear collection. The dress features a bodice that embraces this trend, which we have recently seen in other versions, such as the new collection from marÀvicthe brand of Victoria and Alba, two sisters from Zaragoza, which has become a hit on Instagram.
